Hip Hop 101

Thu, Mar 25, 2010 at 10:20 PM By: Ice Cube

What up fam, this ya big homie Cube.

Last week went about as smooth as a baby's ass. We shot the video to my first single, "I Rep That West." Directed by this youngster from Memphis name Gaberial Hart. I'm sitting here waiting for my man Robert Redd to bring me the ruff cut as we speak. We shot the video all over L.A. From downtown to the beach. WC and Toones came through for cameos. I put OMG and Doughboy in the video too. We shot on Wednesday and Thrusday. Then on Friday I shot the album cover photoshoot. We got some sick shots. I'll be posting them up on icecube.com in the days and weeks to come.

Now Saturday was crazy for me. We flew to Dallas because I had to perform at a car show on Sunday. But when the plane landed it was snowing sideways. I had a funny feeling but they said it would be warm by Sunday. But it was cold as fuck on Sunday so the car show got cancelled. I was suppose to do Ricky Smiley's radio show the next day but I flew back to L.A. I'll catch Ricky closer to the release date.

This week I did promotion for the "ARE WE THERE YET" TV show I'm producing on TBS starring Terry Crews. It'll permiere on Wednesday June 2nd. And don't forget about "Straight Outta L.A." the documentary on the L.A. Raiders. It permieres May 11th on ESPN.

The reason I called this blog Hip Hop 101 because some people have forgetten the essence of the art and culture.
Bragging and boasting: When I was coming up. Every rapper had a attitude like Kanye. Now when you say you the best and act like you the best. Niggas get their feeling hurt.
Battling: If you scared to test your skills up against any MC in the game. Quit right now. Become a fuckin' ghost writer and go hide in the corner of the studio. Now they're 2 ways to battle. Freestyle live: To me this is like a slam dunk contest. Or battle on wax: I call this the Finals. That's Hip-Hop.

Question: Why don't I produce up and coming rappers like I use to? I got burnt out. Niggas couldn't take the baton and run wit it. I was sick of babysitting grown ass men and walking them through the industry. I felt like Dr. Frankinstein building uncontrollable monsters. How? If you DON'T make'em a star, they blame you.
If you DO make'em a star, they leave you. I got sick of that ungrateful shit.

With that being said, I understand my last few blogs have been talked about in the streets and all over the internet. I want to make myself clear to all my fans who think I turned my back on the young rappers out here. No. I wish every young MC nothing but success, especially the ones from the New West. BUT, I have a major problem with any mothafucka from ANY COAST dissing the Old West...especially me. I'M SERVING YOU!

Now, I alot of people want me to name names. Buy the record. In stores July 13th. I ain't naming names at this time, but I'm adding names. You let me know if you wanna be on the list.

Keep it Gangsta,
p.s. If I misspelled a few words, blame it on the L.A. Unified School District.

  1. C.H.A.C.H avatar

    On Fri, Mar 26, 2010 at 8:05 AM, C.H.A.C.H said:

    That's Right Cube, show these disrespectful youngstaz in the game that the ni**a ya love to hate can still kill at will.

  2. #1 Irish Cube Fan avatar

    On Fri, Mar 26, 2010 at 6:41 AM, #1 Irish Cube Fan said:

    Now that's what I'm talking about,come back to Dublin Ireland we miss you

  3. J-HARD avatar

    On Fri, Mar 26, 2010 at 5:13 AM, J-HARD said:

    What up Cube ? I hear you big dog July 13 cant come fast enough homeboy!! I was born and raised in Miami and you changed the game for me and a lot of other niggas back in 88' and till this day Cube we still feeling you!! When rap was RAP!!! it was IceCube, N.W.A, Public Enemy running shit! The fact that you still blazing , you still got us on that[CANT WAIT FOR THE NEXT ONE] mode...Who can question you as the best in the game! Cube you loyal to your fans so to you we stay true.

  4. ||Niko|| avatar

    On Fri, Mar 26, 2010 at 3:57 AM, ||Niko|| said:

    I really don't have anything to say about the blog. Just wanted to participate on the site. I just joined a few minutes ago. Ice Cube is one of three of my favorite people that I've never met. Anyway - Spelling errors are cool, it just means that you're human. Blog again soon!

  5. GermanWest avatar

    On Fri, Mar 26, 2010 at 3:01 AM, GermanWest said:

    I´m looking forward to the premiere of the new video. I saw you in germany, it was great. Hope you´ll come here again. Keep it Gangsta!

  6. ToShaRa avatar

    On Fri, Mar 26, 2010 at 1:59 AM, ToShaRa said:

    Hope this year you will come to Bulgaria too,I was on Raw Footage promo in Sofia,Bulgaria and it was PERFECT!!!Hope we can see you this year too,Bulgaria loves you,Cube!

  7. JeremyGroth avatar

    On Fri, Mar 26, 2010 at 12:47 AM, JeremyGroth said:

    id love be on the list just to get into a song haha.
    good to hear from you cube.
    much love.

  8. mav72 avatar

    On Thu, Mar 25, 2010 at 11:30 PM, mav72 said:

    Sup Cube,

    Glad to hear... I'll be looking forward forward for the new media on the site..
    I figured that you were tired of ungrateful rappers... That's why I didn't want to push the issue of rappers that I felt would compliment your rap styles symbiotically... (lol Its the only word I could think of.) I don't think you turned your back on these young or newer rappers... If they're rap skills are sharp and they want it, I believe they deserve to shine. Then, they can work with a pioneer as yourself. BUT, I feel that these few "Stand Outs" aren't getting their "shine." Like I said before, the only people getting the attention are gang members with sh*tty rap skills who squabble amongst themselves and/or the rappers complaining about NOT getting their free hand out... Some people are just talking out their *ss now over some sh*t they heard indirectly.

    About misspelling a few words, I feel you... I couldn't write a full page essay until I started attending college because of my school district... Now I'm proud that I can write pretty well! F*ck it if I sound like a square these days... LOL


  9. neilfy avatar

    On Thu, Mar 25, 2010 at 11:09 PM, neilfy said:

    oh yeah, and stop by in Scotland on your next tour ;)

  10. neilfy avatar

    On Thu, Mar 25, 2010 at 11:07 PM, neilfy said:

    i'm glad to see you and WC are cool, and that a fall out was just rumours.
    hyped for the album man, can't wait for it to drop

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